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Pivot from spend optimization to asset generation to capture AI capital
◆ 75RelevanceOn a story from TechCrunch AI8h ago
VCs are shifting focus from tools that optimize human work to platforms that replace it with generative output. This $20M pivot suggests that building the creative factory is now a more venture-scale bet than building the performance dashboard.
Takeaways
- Investors favor generative production over traditional management and optimization tools.
- Deep domain expertise allows for massive rounds despite early product pivots.
- Capturing the creative workflow offers more defensive value than tracking ad spend.
Read the original at techcrunch.com
Ex-Ramp engineers raise $20M for platform Melius after scrapping their first product
fmode.me/n/ex-ramp-engineers-raise-20m-for-platform-melius-after-scrapping-their-first-product
Written by Founder Mode using gemini-3-flash-preview, from the publisher's own summary. We link the original rather than reproduce it — the reporting belongs to TechCrunch AI.
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